Charlie Stone

News: PRINCESS – new distributor for Finland – Helsinki

March 9, 2010 by Charlie Stone
PRINCESS -  new distributor for Finland - Helsinki

Princess Finland will be run by owners Mikko Alanen, Managing Director and Mats Carlson, Technical Director, both of whom are current Princess owners and experienced yachtsmen with many years of experience and the marine industry.

Princess Finland will operate from their waterside offices in Helsinki with the support of their experienced Sales Manager Pancho Marjak and his team.
Will Green, Sales Director at Princess Yachts International plc, says, ” This is and important market for Princess and, as we move into larger craft, working with the right partner is critical so we are delighted to have partnered with Motor Yacht Finland Oy and look forward to a strong business relationship in the years ahead.”

Mikko Alanen says that ” Princess yachts are ideally suited to the Finnish market needs, that brand is very strong in Finland and widely recognized as the market leader for larger yachts in the regain. We see an excellent future for Princess in this market and are very encouraged by the manufacturer’s future plans and commitment to new product investment, especially for the new craft over 100ft. we are delighted with the opportunity to work with such a prestigious brand and to further develop the Princess market in Finland.”

Princess Yachts has recently released the first photographs of their new M Class yachts, the 32M and 40M, the company’s first yachts over 100 feet. Both models are to be built at the Company’s newly acquired water side facilities in close to brand’s head quarters in Plymouth. Production of the first model, the 32M, is already well underway with a scheduled launch later in 2010.

Princess yachts are sold through a network of distributors in more that 65 countries. For more information please visit or contact Princess direct at

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